Congrats to our boy @leffertlefferts for graduating from Chico State! If you see this guy around …
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10 June 2023 12:00pm - 3:00pm
Come Party with the Sierra Steel Crew, Hawaiian style! Food, Drinks, Games, and you may even get Lei'd 😉 Wear a hawaiin shirt and get your name put in a raffle for a special prize! Saturday, June 10th at Noon, Here at Sierra Steel H-D. 1501 Mangrove Ave, Chico CA
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15 June 2023 5:00pm - 8:00pm
We are cruisin' down to Mike's Grande Burger for Bike night! Meet at Sierra Steel H-D at 5:30pm on June 15th and we will roll on down to Mikes for some good food and drinks!
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17 June 2023 2:00pm - 6:00pm
Free Admission into the American Twin Race at 3:30pm on Saturday, June 17th. We are going to support Sierra Steel's sponsored rider Brian Wammack. Meet at Sierra Steel H-D at 2:00pm and ride with the Sierra Steel Crew over to Thunderhill Raceway for the races!
Find out moreCongrats to our boy @leffertlefferts for graduating from Chico State! If you see this guy around …
Just wanted to give a shoutout to all the awesome motorcycle mamas that went on the mother's day …
Meet @Adam Sandoval this Sunday, May 21st at 10am, here at Sierra Steel! He'll be stopping through …
Pro wrestling meets Harley-Davidson! PCW is coming to Sierra Steel on May 20th at 4pm. Tickets are $…
First Annual Hot Pepper Eating Challenge 🌶
Check out the new beautiful collection of bikes from @harleydavidson Coming to our dealership soon!
This past friday we celebrated 7 years of being a part of this amazing motorcycle community in …
Huge shoutout to our sponsored rider @harleywisper He's competing this weekend, so please wish him …
In the saddle, you breathe deeper, smile bigger, and your heart beats louder. Responsibilities blow off your back. A ride on a Harley‑Davidson® motorcycle can make any weekend epic. It can turn a daily commute into an adrenaline-fest. A Harley‑Davidson blows things wide open. Pure freedom. As big and real as it gets.
Book NowSierra Steel Harley-Davidson®, is part of a long history with Harley-Davidsons® in Butte County. The historical tradition of Harley-Davidson® in Chico, California began with a "lightweight" dealer, known as McKenney Harley-Davidson® who sold 50-350 CC Harleys®. McKenney Harley-Davidson® was then sold to Heath's Harley-Davidson®. In 1979, Ron Hall purchased the shop from the Heaths and became Hall's Harley-Davidson® for 36 consecutive years. In 1996, Hall's Harley-Davidson® was relocated to the current 1501 Mangrove Avenue location, which was formerly a Chevrolet dealership. In December of 2015, Dealer, and lifelong enthusiast Steve Adams, purchased the dealership and established Sierra Steel Harley-Davidson®. Steve Adams and his staff are dedicated to providing Sierra Steel H-D® as a "Destination Dealership" for customers. Whether you want a full performance build on your bike, a t-shirt, or a delicious cup of coffee, we are the place in Northern California to visit!!!
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