@wickedthumb has the perfect Christmas gift for you! Imagine riding into the new year on one of …
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03 December 2022 9:30am - 3:00pm
This toy run benefits the children of Butte county. There will be a poker run, t-shirts, ride pins, and more! Sign is at 9:30 at the Butte County Fair Grounds. KSU @ 11AM. Admission to the event is one new toy or gift card per person. Toy Drop off locations Sierra Steel Harley-Davidson & Paradise Calvary Church. For more information call 530-893-1918 or just check the toy run Facebook page.
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08 December 2022 6:30pm - 9:30pm
This is a Very Important Party for all of our Sierra Steel Harley-Davidson customers and family! Come by the Dealership, enjoy some great food, talk to other motorcycle enthusiasts in our community, play some awesome games with chances to win prizes, and EARN DOUBLE THE POINTS ON MOTOR-CLOTHES, PARTS, AND ACCESSORIES! We will also be featuring an exhaust expo! Robby will be showing off some of our most impressive exhaust systems!
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15 December 2022 6:00pm - 9:00pm
Come out to Sierra Steel Harley-Davidson and enjoy some good food and games around a camp fire. Will also be hosting an ugly sweater contest! Find your ugliest Christmas sweater and come by!
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17 December 2022 11:00am - 2:00pm
Santa Clause is coming to Sierra Steel HD on Saturday, December 17 from 11am-2pm! So come on down, and bring the whole fam because Santa will be taking photos with all the kiddos! Don't miss your opportunity to have the ultimate Christmas photos with the coolest Santa around!
Find out more@wickedthumb has the perfect Christmas gift for you! Imagine riding into the new year on one of …
DON'T MISS VIP NIGHT! DEC 8 @ 6:30pm Not only is it gonna be one heck of party, but Robbie and …
Tomorrow is chrome Saturday! Check out our website for all the details! www.Sierrasteelhd.com
CLOSED FOR TURKEY DAY! We are so thankful for all of our customers and we will see you bright and …
Join me in welcoming Scotty (if you know ... well, you know). Scotty just bought his first NEW bike,…
CHROME SATURDAY IS THIS WEEKEND! Buy one custom dealership sweater, get the second 1/2 off! 20% off …
Sunday is Demo Day! Come test ride your favorite bike! Call the sales department and schedule an …
All set up for the chili cook-off! Just waiting on you! Festivities start at 11am!
"Rosey" out here reminding you that the freaks come out at night baby! ...o~`o
Come take a quick tour through our shop 🏍💨
In the saddle, you breathe deeper, smile bigger, and your heart beats louder. Responsibilities blow off your back. A ride on a Harley‑Davidson® motorcycle can make any weekend epic. It can turn a daily commute into an adrenaline-fest. A Harley‑Davidson blows things wide open. Pure freedom. As big and real as it gets.
Book NowSierra Steel Harley-Davidson®, is part of a long history with Harley-Davidsons® in Butte County. The historical tradition of Harley-Davidson® in Chico, California began with a "lightweight" dealer, known as McKenney Harley-Davidson® who sold 50-350 CC Harleys®. McKenney Harley-Davidson® was then sold to Heath's Harley-Davidson®. In 1979, Ron Hall purchased the shop from the Heaths and became Hall's Harley-Davidson® for 36 consecutive years. In 1996, Hall's Harley-Davidson® was relocated to the current 1501 Mangrove Avenue location, which was formerly a Chevrolet dealership. In December of 2015, Dealer, and lifelong enthusiast Steve Adams, purchased the dealership and established Sierra Steel Harley-Davidson®. Steve Adams and his staff are dedicated to providing Sierra Steel H-D® as a "Destination Dealership" for customers. Whether you want a full performance build on your bike, a t-shirt, or a delicious cup of coffee, we are the place in Northern California to visit!!!
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